Sunday, 22 September 2013

GTA V makes $1 billion in three days, may be fastest selling entertainment product in history

Calling Grand Theft Auto V one of 2013's most anticipated video game releases would be a massive understatement, but if you wanted some sort of monetary proof of the claim, Take-Two interactive has it. According to a press release issued today, GTA V has cleared over $1 billion in sales in its first three days on the market; crunch the numbers, and that adds up to more than 16.5 million units sold. Take-Two says that it believes this makes it the fastest selling entertainment property in history -- the last major release to make that claim, Call of Duty: Black Ops 2, took 15 days to reach the milestone. It's an impressive accomplishment, but it's potentially only the tip of the iceberg: GTA V is rumored to be ported to PC and next generation consoles, and has a literal product lifetime to hold down its sales record.

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